Top Ten Things Learned at ISE 2015
Posted by Metra on February 13, 2015
In a few hours our staff is flying back from Amsterdam after exhibiting at the Integrated System Europe Show. Unfortunately I did not attend this show but I was in hourly communication with the staff to say informed and engaged on social media. Trying to cover a show while not being at the show was a challenge and sometimes humorous.
Here is a list of the top ten things I learned from ISE 2015 while not attending:
- Brent, when tired uses Ethereal Home Theater, the former name of Metra Home Theater Group in a rAVe Pubs video.
- Demonstration videos create booth traffic
- Make note of time difference when texting staff in Amsterdam, sorry guys.
- ISE attendance has exploded
- ISE is the fastest growing and best attended AV show in the industry
- The show next year will be 4 days instead of 3.
- ISE2015 was a parade of innovative projectors, displays, video walls and 4K everything.
- If we want an eye catching booth for ISE 2015, we need holograms and videos.
- 99% of the crowd know exactly what they do and what they need
- The Marketing Director should attend next year!